Competitive Insights webinar
In August, we launch Competitive Insights, our brand new solution to help real estate and marketing teams get greater levels of visibility on their customers, locations, and competition, through foot traffic data.
The solution, powered by Near data, enables decision-making across key areas including trade area definition, customer profiling, cross-shop analysis, competitor benchmarking, and much more.
To provide a flavor of the capabilities of Competitive Insights, we’re running a dedicated launch webinar on 10 August.
Bill Dakai, SVP Location Intelligence, commented:
“We believe Competitive Insights will be a game-changer for our customers. Providing real-time insights and complete market visibility, the solution will empower brands to make smarter decisions across their location and marketing strategy to better retain their current customer base and take share from the competition.”
“Competitive Insights is the latest in a series of enhanced capabilities available in Kalibrate Location Intelligence, our GIS platform. There’s a lot of noise out there about mass mobile data, but true actionable insight comes from being able to work with mobility data through analytics to generate tangible outputs via a robust platform. Competitive Insights, taken with Kalibrate Location Intelligence, will enable our customers to do exactly that.”
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