eBook: Answering questions with analytics
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Kalibrate celebrates Easter
This year, Easter Sunday is on 9 April. This date varies from year to year. It is celebrated on the first Sunday...
Kalibrate celebrates Ramadan
Ramadan is a month of fasting, prayer, reflection, and community for Muslims. It is the ninth month of the Islamic...
Embrace equity: Kalibrate celebrates International Women's Day 2023
Kalibrate is proud to say that over 30% of their employees are female, to celebrate IWD and the women at Kalibrate,...
2022 unwrapped
After such an exciting year, we couldn't help but share some of our favorite moments. Watch our end-of-year video...
Fuel industry predictions for 2023: price, inflation and EV adoption
Kalibrate's experts take a look at the top 3 trends expected to dominate the fuel industry in 2023.
We’re attending the NACS Show 2022 – what’s new for 2022?
We're back on the road again for NACS 2022. If you're attending, here's what to expect from Kalibrate and be sure to...
Canadian 2021 National Retail Petroleum Site Census — Executive summary
The 2021 National retail petroleum site census, researched and published by Kalibrate, is a comprehensive enumeration...
Customer segment management: What you didn’t know your marketing analytics team was missing
Customer segment management provides the marketer and the c-suite an effective and practical way to evaluate the...
Why location isn’t everything — selecting gas stations with high potential
The location of your gas station will hugely affect your site’s potential — but it’s not the only element that...