The Kalibrate retail round-up: March 2023

Chicken Salad Chick fuels growth by sticking to roots

Fast-growing chain Chicken Salad Chick (+225 restaurants) is expanding again. Having opened 24 new sites in 2022, the chain also signed franchise agreements covering 38 new stores over the next few years across Texas, Colorado, and New Mexico. The brand also has a commendable philanthropic component, raising money and making donations to children’s cancer charities.

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Meet Topgolf for Baseball: ‘Home of 7 MPH Fastball’

Home Run Dugout, a baseball entertainment venue, is opening a second location. In recent years we’ve seen pickleball and soccer concepts follow in the footsteps of Topgolf, bringing customers a real sports experience alongside a variety of food and drink offers. We’re excited to see if baseball’s pitch can be a winner.

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Sally Beauty introduces DIY salon concept store

We’re always impressed by the innovation of our group’s clients. Sally Beauty’s fresh concept introduces a DIY element with licensed stylists giving customers advice on product selection and application to achieve the perfect look. With five more studio stores opening this year and plans to grow the concept to 100 stores, Kalibrate staff keen to give their locks the salon treatment will be heading there in their droves.

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Starbucks to open 100 smaller-format stores across the UK

Coffee giant Starbucks will focus on ‘digitally-forward smaller stores’ as well as drive-thru locations as part of plans to grow and upgrade its UK presence. The chain will also add 3000 new stores in EMEA. Last year rumors circulated that Starbucks was looking to sell its UK operation. This latest announcement suggests the speculation was misplaced.

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Easter spending expected to reach record $24 billion

Research from the NRF suggests retailers can expect a busy Easter with record spending levels. Projecting spend of $24bn, which would represent real terms growth from pre-pandemic spend, consumers aged 35-44 are expected to increase their spending more than other groups.

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Join us for a webinar – Kalibrate and Chain XY: From Data to actionable insights

We explore how retailers can ensure they’re leveraging the most robust insight when making strategic decisions – from data selection and models to extracting actionable outputs. The session will look at practical applications by exploring impact analysis scenarios covering competitor openings and closings on a total unit and department level.

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