Competitive Insights: mobile release
Last year Kalibrate launched Competitive Insights, our new mobility-based analytics solution. Designed to help retailers understand customer behavior, location performance, and competitor impacts, Competitive Insights gives real-time visibility at a site and portfolio level.
We’re delighted to announce that the analytical capabilities of Competitive Insights are now accessible via the Kalibrate Location Intelligence mobile app on the App Store.
Competitive Insights allows you to gain visibility of your locations’ trade areas, assess your market share against the competition, understand the impact of co-tenants, and much more.
Users can layer demographics to learn more about their customer profile – and the profile of the competition, conduct cross-shop analysis, and gain visit data by day of week and time of day.
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