California fuel market study: platform application demos
Site attributes captured
Let’s start by looking at what site attributes are included in the data — from traffic counts, fuel, diesel, and c-store brands, EV charging, parking spaces, fueling positions, and much more.
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Market overview
We can take a macro view by looking at how brands are performing in California by examining site and market share. We can do this by the whole state, by county, and even more granularly. Note, some volume estimates are hidden in this preview.
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The 7 Elements of Retail Fuel Success
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Performance potential quadrants (PPQ)
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