Planning a market tour is one thing – doing it efficiently at scale is another.
In this 1:1 conversation, hear Will Sparks, Director of Operations Planning and Analysis at Tractor Supply, explain the market tours planning and execution process for district and regional managers. It starts at the desk and moves outward – planning multiple stops, durations, and the end-to-end day schedule.
This matters because it creates consistency. Leaders can:
- Plan more efficiently
- Revisit successful routes
- Reference store-level performance instantly
- Collaborate using notes, photos, and shared context