Following the momentum of earlier innovation work across its Fuel Pricing platform, the new mobile app extends key workflows beyond the desktop. Enabling users to access pricing data, review decisions, and stay connected to their own fuel pricing activity while on the move.
While Kalibrate has long provided a mobile application to support Fuel Pricing workflows, this launch represents a complete rebuild of the mobile experience. Designed to better reflect how fuel pricing teams operate today and to support more modern, flexible ways of working.
Supporting fuel pricing decisions in real time
Fuel pricing teams are increasingly required to make timely, well-informed decisions across multiple locations and changing market conditions. Kalibrate Fuel Pricing Mobile has been developed to support these workflows. Bringing greater accessibility to pricing tools without adding complexity.
With the new mobile app, users can:
- Access pricing insights wherever they are
- Review and respond to pricing changes in real time
- Stay connected to site activity and performance
By enabling more responsive decision-making, the mobile experience helps teams maintain control, even when they are away from the desk.
Part of a broader evolution of Fuel Pricing
The launch of Kalibrate Fuel Pricing Mobile forms part of a wider set of enhancements to the Fuel Pricing solution, focused on improving usability, visibility, and decision support across the platform.
This includes continued innovation in areas such as AI-driven insights, including Kalibrate’s price lens capability.
In many markets, reliable, publicly available competitor pricing data is still limited, requiring teams to manually capture competitor fuel prices from the field. Price lens is designed to simplify and accelerate this process.
Using AI optical recognition technology, users can capture video footage of pump prices via the mobile app, which is then automatically converted into structured pricing data and ingested directly into the platform.
This approach reduces the need for manual entry, while helping ensure pricing data is captured more efficiently and consistently. Supporting more informed and responsive fuel pricing decisions.
Together, these developments reflect Kalibrate’s ongoing focus on delivering practical tools that help fuel retailers navigate increasingly complex pricing environments.
A more connected pricing experience
Commenting on the launch, Charles Wetzel, Kalibrate’s CEO said:
“Fuel pricing teams need to be able to act quickly and with confidence, wherever they are. With Kalibrate Fuel Pricing Mobile, we’re making it easier for users to stay connected to their strategic fuel pricing decisions and respond to changes as they happen.”
Kalibrate Fuel Pricing Mobile is available to customers now.
Find out more about Kalibrate Fuel Pricing Mobile here.
