Market Optimizer scores every potential location against rules you set and paints the map green for “go” or red for “no”. In this demo, we show you how it works:
- Adjust minimum sales or performance thresholds
- Set maximum cannibalization tolerance
- Specify minimum spacing between units
- Run unlimited “what if” scenarios, market-by-market
This do-it-yourself tool allows users to adapt to changing conditions and business priorities by running custom analyses within minutes.